Arc Interior

The challenge: Earning revenue from organic search

To accompany their geographical reach, Arc Interior wanted to increase their online reach. They wanted to improve their online visibility through search engines to help more people discover their campsites, and ultimately, choose to camp at them.

Strategic solutions to drive revenue

With Arc Interior set on increasing their search performance, Addigram set out to create a custom plan focused on helping more people discover their campgrounds in search results.

That meant creating a custom SEO strategy, which included:

  • Optimizing pages website for key search terms around campgrounds and camping
  • Entertainment copywriting experts to craft original, campground-related content
  • Conducting a competitor analysis to identify opportunities to outperform other campgrounds
  • Build a stronger internal link profile to help Google crawl and index more pages to rank in search.
  • Improving technical SEO of the website to provide a smoother user experience